SEO Consulting
in Toronto

Typically I work with a preset budget each month. I like to outline the scope of work you can expect month to month, with the understanding that some months will require work that is not “typical”. This includes when Google updates its algorithm and time-consuming changes need to be made to your SEO. Working with preset budgets is best for you because you know exactly what you will spend each month. It’s best for me because it allows me to map out a long-term plan while sticking to your budget. Some months I will put in hours that go above your budget and some I will be under but you will always receive the same boost in SEO and quality work.

Alternatively, if you prefer I can work on a set hourly rate that I track plus deliverables. Given the fact you don’t know me, I will tell you the above option is better for you because I work hard for my clients and that usually involves me putting in more hours than fit in your budget.

I’m an SEO, not a content writer. I do all of the work involved in finding new topics. I stay alert to the latest in your industry, research keywords and your competitors and do all the on-page optimization. I outsource the actual writing to professionals. Ideally though, if you have some writing skills, you should write your own content.

Aside from content writing, which is not search engine optimization, I do all of the work myself.

The expectation I hold for myself is to rank each of my clients on the first page of Google for their “primary” keywords. Can I guarantee this? I wish I could but there are too many ongoing, existing and new factors involved. It is what I expect of my self though and what I can guarantee is I will work tireless trying to get you there.

My approach is long-term and unique to each client and their goals. What I mean by long term is I look at where Google has been heading and is heading in regards to their algorithm. Take for example your competition for page one is high and hard to obtain. I look at your competitor’s current seo and plan ahead on how I might be able to overtake them.

Many small businesses make the mistake of stopping seo efforts when they reach page one. Google is constantly updating algorithms and fine-tuning them to ensure they are serving the pages their users want, that follow their guidelines.

I pay attention to your competitors and make note of the ones that are lacking in seo because they are on page one. I look at how they got to page one and if their tactics are outdated or are becoming outdated, there is a good chance by keeping current and following Google’s latest guidelines and the right timing, I can gain you page one results. That is just one strategy and suits smaller budgets. There are several other approaches I can and do take, it really depends on the big picture.

You are never locked into a contract. Before we start I will provide you with a service agreement outline what services I will be providing, how i will provide the services and what you can expect in general when hiring me. I do recommend before you start any SEO that you are ready to make a commitment for at least 6 months.

I prefer e-transfer or cheques, they eliminate the credit card processing fee. That said, I understand sometimes credit cards are necessary and will happily accept payment by credit card.